More or less even split between male and female, with ‘other’ making up the difference. We asked this to determine which styles should be manufactured.
Age differs, but majority responses comes from people with 20-60 years of age. We asked this to find the average age of consumers interested in buying our product. This gives us a general sense of what age range we should focus on for designing our product.
Nearly 50% of our survey was answered by Caucasian persons, 43% taken by Asian and Black/African American peoples, 11% Hispanic, 6% Native American, and 4% “other”. Again, we asked this question to get a deeper understanding of our customers, and who exactly is interested in our product.
With asking people for what social media application do they use, on a whole, we more easily decide in which social media application we should put our attention and advertisement into.