This chart shows 31.7% of potential buyers live in a hot area on average. However 58.3% of people live in a area temperate according to seasons. This hows that there are amount of people who would be in need of a means of staying cool in the hot weather.
This shows that a third of people would actually decline employment if the work place is too hot, while another 40% potentially would. This shows that a means of staying cool in an everyday situation is of high importance to many.
This chart tells us that 45% of people agree and 15% strongly agree to this statement. However, 26.7% disagree and 13.3% strongly disagree with sitting outside during the summer. Which means that over 50% of people stay inside instead of going out and having fun, all because they cannot tolerate the high temperatures outside with no means of staying cool.